After-sales Marketing: Our Client’s Story
As a software development company, we are not just focused on quality code and timely delivery.
We love to see the real-life results that businesses achieve with us being their technology partner.
Kiskadi is a Brazilian SaaS startup that understands the value of after-sales marketing. They create specific tools for retail businesses. The core part of their work is helping vendors establish a sustained connection with customers.
What is after-sales marketing? Find out quickly from our publication here on Medium.
A variety of after-sales marketing tools from Kiskadi includes a CRM, loyalty program, campaigns, and more. There is a recent module that enables personalized messaging through SMS, WhatsApp, and email.
We love this feature and we were happy to contribute.
Our client Francois, the company’s CEO, reached out to us seeking help with the redesign and new functionality implementation:
- Change design of website screens
- Automate sending SMS/email/WhatsApp messages
- Collect consumers’ metrics
- Create a reporting system
- Improve performance
This new messaging module has brought a lot of value to Kiskadi and its clients.
Here is a very telling example from the case study on the Kiskadi website.
Vitor is a store owner who actively used SMS campaigns to communicate with customers during the pandemic. He also implemented the metrics module to track all the resources and results. This effective and measurable campaign lead to a significant increase in online purchases: the store gained 8 times more than spent, all because of clever post-sales marketing with Kiskadi.
It’s very satisfying for us to see our clients’ businesses thrive with the help of the digital product we built for them.
As for now, Kiskadi works with 700+ active stores. We implemented a user-friendly design and built new features, resulting in:
- 20% more clients
- 10% increase in the product’s pricing
- Overall profits grew by 32%
Do you want to find out more about this project? Read a full case study here.
Do you have a similar project in mind? Contact us!
